Skip to main content

Social Bookmarking - The Ultimate Viral Marketing

Social Bookmarking could be one of the best things that ever happened to websites and blogs.


Basically Social Bookmarketing sites allow users to create a set of content bookmarks. These bookmarks are organized by tags, which are (usually) arbitrary words or phrases the user can assign to content. This gives the user a way to classify, rank and organize content using tags. The most popular Social Bookmarking Site is del.ici.ous, which has millions of users.

Social Bookmarking sites have an intrinsic advantage over search engines and other bots — people choose what to bookmark rather than relying on a program to categorize and qualify content. There is an implied quality in something that someone has taken the time to select.

Social Bookmarkers read other people’s bookmarks and add them to their own if they like them. There are also RSS feeds so people can see what others are tagging, which I think is really cool, and a textbook example of viral marketing.

About 4% of my referrers this month are del.icio.us related, including .8% off the home page, meaning that people click on my link when they see it pop up in their RSS feed. I get a goodly amount of traffic from technorati as well, but I would call that site a business bookmarking site, so I’m not going to mention it here.

I only provide a facility on AffiliateBlog for del.icio.us tagging. There is a terrific WordPress plugin called Sociable that allows direct tagging for tons of Social Bookmarking sites. If you don’t have it as part of your blog you should get it and install it today. This blog is being redesigned and should be done in a few weeks. The new design will incorporate Sociable.

So…what can YOU do to get the social bookmarking virus ramped up? I see two basic considerations:

1. Write good content. Darren Rouse had an interesting observation about del.icio.us items that make it to the top of the site. You can take a look, but basically he observes that lists, how-tos, technical articles and humor get to the top faster.

2. Give people the tools to bookmark easily. If you have a blog, use Sociable. It’s terrific. If you have a site, there are plenty of interesting tools that will help you make it easy for your visitors to bookmark your content. AddtoBookmarks.com is a good one.

There are Social Bookmarking sites popping up all over the place. Here are the Top 10. Where did I find them? In someone’s bookmark list on Listable, of course.

Del.icio.us
Listible
Digg
StumbleUpon
BlinkList
Spurl
Magnolia
Furl
BlogMarks
Reddit



Popular posts from this blog

Avoiding Online Money Making Scams

I'm sure that if you are reading this, then you are interested in making money over the internet. you are probabally wondering how much money you can make, what is the fastest way to do it, and what is the easiest way to make money online.  Most people dream of a job that they can do at home, in their pajamas, and make real money doing it. But, the reality is that most of the money making "opportunies" online are really just scams. They will tell you that all you have to do is buy their ebook and all of your financial dreams will come true. But the real truth is, that they are telling you things that you alreaky know, and you end up no better off than when you started, except now you are out a few hundred dollars.  You could waste lots of time and tons of money trying to get your foot in the door of financial success on the internet and still never make it. The key is knowing where, and how, to start. If you are really serious about making money online, skip...
Read more

5 Steps To Generating Your Own Passive List Building Machine!

How do you build a list building system that funnels subscribers passively into your database day in and day out? Well, this one question is one of the major questions I get from many of my subscribers who are interested in building a responsive email list. The majority of my subscribers say that they built a marketable email list by using various tactics like ad swaps, articles, and solo ads. But their major problem comes in the area of sustaining their email list growth. A lot of my subscribers shared with me that they are actually losing more subscribers than they are actually gaining. So how do we avoid this? Well, that is the focus of this article. Now let me start off by saying that you will be deceiving yourself if you just think that you can overcome this problem of constantly losing subscribers without any work. Sitting on your butt and doing nothing is the hogwash approach to online marketing! It really frustrates me to even think that there are actua...
Read more

Easy Work From Home Ideas – Quickstarts For Everyone

Worthy efforts in offering great energy towards the completion of a challenging task and finding success through tenacity and intelligence and ultimately reaping that sense of accomplishment as well as the additional skills, abilities and experience that were acquired while overcoming difficult obstacles be damned.   Today is all about easy. And what kind of benefits can one derive from easy? Let’s just put it this way; it’ll be nothing to brag to your psychiatrist about, but your accountant will be jealous. That’s right forget about all that fluff science, psycho babble that tries to talk one into the value of feelings of accomplishment, acquired knowledge, self awareness and the like. In today’s world the only true value has dollar sign in front of it (Aaah…well maybe a Euro sign would suit you better, but you get the point). So, initially you need to get that notion through your thick skull that says you want do something where you feel proud to tell others what you do...
Read more